ERREÀ AND BRADY ELLISON TO SUPPORT USA ARCHERY’S ATHLETE DEVELOPMENT PROGRAMS

May 16, 2020

NEW YORK, New York –  Erreà, the Italian leading performance-athletic apparel brand, and World Champion Brady Ellison announced today their support of USA Archery’s Athlete Development programs.

“Until July 1st 2020, for every BE-branded jacket purchased online, we’ll donate 20% of the proceeds to USA Archery to support their Athlete Development programs,” said Roberto Gandolfi, Erreà USA President.

"Our DNA as a sport brand as always been our connection to youth and the fun that comes with playing your favorite sport. The archery community has welcomed us warmly and we want to show, once more, our appreciation to the archery world. Brady and Toja have been great also in this instance, suggesting this initiative and bringing us together here and now. I also want to thank our friends at USA Archery for their effort during these tough times.”

At the end of last year, Erreà, leader in apparel in the archery sector, and Brady Ellison, the current World Champion and world record holder, announced the start of a multi-year partnership for the design and promotion of a BE branded leisurewear range. The line was launched in the U.S. during the Vegas Shoot and generated immediate success amongst the archery community.

“We are happy and proud to partner with Erreà and USA Archery during this hard time and to be able to give back and help the sport we all love,” declared Brady and Toja Ellison.

USA Archery CEO Rod Menzer commented: “We are so grateful to the Ellisons and Erreà for their generous support in this challenging time. We are thrilled to see the archery community rally together to help keep kids on target. Please join us in our efforts and consider checking out this high-quality apparel line that is making a difference!”

BE-Erreà apparel is available here: https://erreausa.com/collections/brady-ellison

About Brady Ellison: 

Brady is an American archer representing the USA as member of the Olympic archery team. He currently holds the top position in the World Archery ranking, is the reigning World Champion and holder of several indoor and outdoor records, as well as the winner of two silver medals and a bronze at the Rio and London Olympics.

About Erreà:

Errea is an Italian leading technical sportswear brand, currently a USA Archery sponsor and the official partner of World Archery and the French, GB, Australian and Serbian national teams, as well as the official technical supplier to dozens of clubs around the world. Since 2015, many professional and amateur archers have been able to benefit of the Active Tense shirt with embedded taping to recover from injuries or just helping with fatigue and pain. www.erreausa.com